AOA 2016 Volunteer Meeting

Here’s what went down at the AOA 2016 Volunteer Meeting

The American Optometric Association (AOA) recently met for their 2016 volunteer meeting and some big issues were discussed. On February 5th and 6th, over 180 volunteers met in St. Louis, Missouri and exchanged ideas. Programs and resources were discussed, as well as the AOA benefits that members receive. Opened by AOA Resident Steven A. Loomis, O.D., the meeting involved a good deal of updates on important highlights and discussions about how to move forward. This meeting was of great importance because what is discussed at this meeting each year has a large effect on how optometry advances in the future.

Loomis opened the meeting by updating volunteers of the priorities and achievement of the AOA, like the tremendously successful Think about Your Eyes public awareness campaign. the Campaign has been increasing awareness of optometry since July 2013. In addition to this campaign, the AOA has created a new membership initiative in two pilot states. Loomis also spoke about the entreaty created to advocate for continued support of the AOA-Political Action Committee (AOA-PAC). This committee dedicates itself to making sure that optometry’s voice is heard and that the volunteers’ hard work is recognized.

Here are some of the most important takeaways from the AOA volunteer meeting that will affect the future of optometry:

1) The deadline for AOA MORE is approaching

Any doctors who enroll in AOA MORE (Measures and Outcomes Registry for Eyecare) show their intent to use AOA MORE as their specialized data registry for the 2016 EHR Incentive Program year. This also implies that they plan to meet the public health objective for specialized registry reporting. But the deadline for this is quickly approaching on February 29, 2016.

2) Advocacy committees are now providing third party legislative updates.

The volunteers have been advocating the Dental and Optometric Care Access Act, the National Health Service Corps Improvement Act and the Veterans’ Affairs optometric residencies amendment. The AOA also discussed the work being done in states that will soon see legislation regarding unilateral pricing policy. There have also been increases in resources, such as vision services available through community health centers. There was also a call to action to get more people to join the AOA Keypersons Network.

3) Paraoptometric Group gives us some updates.

One of the most important contingents to the AOA is the paraoptometrics. There are over 10,000 paraoptometrics enrolled as AOA associate members, so it is important that the AOA works to benefit them as well. At the meeting, emphasis was placed on the Paraoptometric Career Ladder educational tool. The tool was launched in June 2015 and has been downloaded 1,000 times since its launch. This tool allows the paraoptometric staff to acquire job proficiency with regard to six different responsibilities necessary for a paraoptometric career.

4) Clinical resources committees acknowledge accomplishments

The clinical resources committees have come very far this year. The Contact Lens & Cornea Section’s “Join the Fight Campaign”, an initiative that works to expose the illegal sales of contact lenses through 83 online sites and 19 establishments. This initiative was launched by the Contact Lens Watchdog Group. And that wasn’t the only accomplishment. The Sports Vision Section delivered sports-vision kits to 12 schools and colleges.

5) Discussions about Boston’s upcoming meeting

The conference called “Optometry’s Meeting” will take place in Boston from June 29th to July 3rd. This conference will introduce new, cutting edge formats for spreading education. All attendees will be sure to have an unforgettable experience. The Keynote address will be delivered by former NASA astronaut Buzz Aldrin, and Broadway celebrity Laura Osnes will be speaking as well.

It is clear from the happenings of the 2016 AOA volunteers meeting that there are a lot of exciting things in store for the world of optometry. In the future, we can expect even more endeavors in the way of disseminating valuable information about eye health. A lot of action has been taken to improve the field of optometry, and there are even more exciting advancements coming up in the future.


A New Product of Contact Lenses

Ralph Cotran

Contact Lenses

Scientists at Brien Holden Vision Institute (BHVI) are responsible for the creation of a another kind of contact lens that just recently received approval to be sold to retailers around the United States. On April 23rd, the newly updated lenses with an extended depth of focus (EDOF), were just approved by the Federal Drug Administration and the US Health Control. The product is expected to hit the US market very soon. 

Brien Holden, professor and CEO of BHVI, believes that “this is an imperative venture forward in quality vision for presbyopes.” The contact lenses were designed by BHVI analyst, Dr Ravi Bakaraju, and are expected to help people who wear contact lenses to see better and much more clearly closeup and faraway, while diminishing the normal visuals of ghosting and haloes. 

Dr Bakaraju was quoted that “many claims are made that multifocal lenses provide simultaneous vision at various visual distances but often this comes at the cost of reduced contrast, increased ghosting and compromised overall vision satisfaction.” A complete database also shows that our contact lenses will give an extraordinarily advantage the US advertise, and others. The contact lenses are derived from another product put forth by BHVI, Brien Holden Vision Pty Ltd, which will also be accessible toward the end of this year.

Holden explains that contact lenses represents a huge development towards the improvement of science, innovation and innovative work. Brien Holden Vision Institute will give a generous part of its benefits to store our work during a time when improvements in science need as much help as possible. BHVI is dedicated to correcting the disabilities of people who suffer with eye sight, and with more than 625 million people who are vision impaired this need becomes even more of a priority. Many of these patient do not have access to healthcare, nor do they have the resources to pay for tests and glasses, which is why these efforts are impertinent. 

Keeping Up With Eyewear Trends

Ralph CotranThe past few decades eye wear has become a must have accessory, for both men and women, which is why its so important for Optical Services to keep up with the latest trends. Wearing sunglasses and even prescription glasses can give people the opportunity to look more sophisticated, professional and improve their overall day to day look. And just like clothing companies, eyewear stores also need to keep up with these trends in order to deliver the latest styles to they customers. 

By continuously updating your inventory, retailers will be in a good position to always attract customers from all ages and backgrounds. Joy Gibb, president of Eyes of Joy Mobile Optical Service, indicates that consumers are always looking to change up their style, and turn to strops that always offer products that are contemporary. Frames, colors and styles need to be different from last season, otherwise buyers will move to the next place that offers more variety. 

Luckily, there are numerous ways for eye-care experts (ECPs) to keep their inventory up to date with the newest trends. Some of these resources include the Vision Council, with continuous updates in this field through their websites: and These blogs are meant to raise awareness among eyewear designers and give the latest updates. 

Fashion shows, like the annual Vision Expo meeting, also open doors for eye-care designers to discover upcoming trends, materials, shapes, and styles. Celebrities and other public icons are great resources in understanding future fashion trends, especially since the younger generations look up to these people.

Gibb also explains that frame representatives can also help the optics industry.  “They will see color palettes and designs that will start to trend.” Efficient representatives should always keep the company’s financial well-being in mind and have the market information readily available as soon as possible.